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US and Canada Haiti Earthquake Relief
The Starbucks Foundation is contributing $1 million (U.S.) to the American Red Cross for Haitian relief efforts. As well, starting Monday, January 18 at participating Starbucks stores in the U.S. and Canada, customers will be able to make monetary donations at store registers, with no purchase necessary, to benefit the American and Canadian Red Cross organizations.
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B-roll: Starbucks VIA™ Ready Brew Taste Challenge
Starbucks VIA™ Ready Brew will be tasted side-by-side with Starbucks Pike Place™ Roast Brewed Coffee in all Starbucks Stores Oct 2 – 5.
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B-roll: Starbucks VIA™ Ready Brew Launch
For more than 20 years, we’ve been looking for a way to guarantee our customers Starbucks quality coffee in an instant form. Launching September 29, Starbucks VIA™ Ready Brew will be available all US and Canada locations. Requiring just hot or cold water, a delicious, high-quality cup of coffee with the aroma, body and rich flavor can be made in an instant.
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